So, what do you do exactly?


We make video content for clients who want potential customers to like them. We could make it sound a lot more complicated, but we don't like to waste time or characters.

We're more than just a creative agency or just a production company. We handle the whole process, from sitting down with you to craft the brief to writing scripts and treatments to producing and delivering the final product.

Our work comes in all flavors and sizes. Animated. Live action. Short and funny. Long and serious. Long and funny. Short and punchy. Long and informative. Even long-ish and funny, but not ha-ha funny, more like "hmmm" funny.


We could even make something long and sad, but no one's asked for that yet. 

When you say "we," who do you mean?


Phil Gable (more about him below) will always be your Creative Director and hands-on Producer. And depending on what you need, he'll bring in just the right crew of animators, designers, DPs, line producers, editors, musicians, and other collaborators to make your project awesome. You'll be paying for the people you need to actually make your content, and no one else.

Phil's roster of brilliant minds is quite deep, but a few of his favorite go-to peeps include Composer and Sound Designer Adam Charity, Artist and Animator Rohitash Rao, Designer Matt Leavitt, Editor Ed McGowanDesigner and Animator Armand Brito, Filmmaker Jeremy Medoff, and Filmmaker Kim Nguyen.

So, who's in charge?

Phil Gable is the Founder and Grand Chief Head Executive Person of Porcupine Armadillo. He's been working in branding and entertainment for more than 20 years, and his favorite projects have always been making video content with nimble teams of insanely talented people.

He's worked for a lot of ad agencies including BBDO, Deutsch, Digitas, Ogilvy, BBH, and DiMassimo, and his work has been honored by the One Show, the Effie Awards, the National ADDYs, and the Telly Awards. His award credits include Writer, Producer, Director, Illustrator, Art Director, and Creative Director.

Phil's illustrations have been featured in the PRINT Design Annual and an exhibit at the New York Art Directors Club, and he also created Comedy Central's first original series for mobile.